Friday, 5 December 2014

All The Same

Tous Les Memes (All The Same) is a song by a belgian singer Stromae. But I want to focus not on the song, but on the video. The music video was directed by Henry Scholfield and it focuses on the different male and female perspectives. The main character (in this case the singer Stromae himself) is split into two personalities- male and female in order to show that the two sexes are actually alike even though they wouldn't like to admit it. The reason I love this video so much is the artistic solutions to the idea execution: The characters face is split in half, the lighting changes alongside the characters sex and the choreography is genius. Also, I always love it when there's the combination of green and pink is in the mix, because I believe that this colour combination is very current and trending in the video industry. Also what seem very interesting to me is the changing backgrounds, the camera angles and the montage creates this sort of continuos flow, this feeling that the action doesn't stop. Though the part in the beginning, in the bed, is very apparent that the bed is vertically situated, but I am not completely sure why. But I really like the transition between the scenes, because (again) they give this continuity and flow.

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